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UPDATED MAG GROUP INFORMATION For All A Kit Documents CORRECTED MAG GROUP DESCRIPTION: Founded in 1978, MAG Group has established itself as a leader in luxury real estate with a $25 billion portfolio of developments and communities. The company's 45-year track record includes successful developments across the UAE and internationally, spanning residential, commercial, hospitality, and mixed-use projects with exceptional quality and innovation. DOCUMENTS TO UPDATE: 1. Master Index - Update executive summary and about section 2. Executive Brief - Update company background and portfolio value 3. Project Specifications - Update developer information 4. Sales Q&A Guide - Update Q2 response about developer track record 5. PR News Example - Update About MAG Group section KEY CHANGES: • Portfolio value: $25 billion (not $3 billion current + $5 billion ongoing) • Positioning: "leader in luxury real estate" (more definitive) • Focus: "developments and communities" (broader scope) UPDATED SECTIONS FOR EACH DOCUMENT: For Executive Brief: About MAG Group: Founded in 1978, MAG Group has established itself as a leader in luxury real estate with a $25 billion portfolio of developments and communities. The company's 45-year track record includes successful developments across the UAE and internationally, with expertise spanning residential, commercial, hospitality, and mixed-use projects. For Sales Q&A Guide: Q2: Who is the developer and what is their track record? Approved Answer: MAG Group is the master developer, with an exceptional 45-year track record since 1978. They are a leader in luxury real estate with a $25 billion portfolio of developments and communities. The Keturah brand was launched in 2022 and has rapidly established itself as a leader in luxury real estate, with a current asset portfolio of $5 billion including Keturah Reserve, Keturah Resort, Keturah Bahar, and Keturah Ardh. Keturah aims to be one of the top three luxury brands globally, competing with Aman, Four Seasons, and Mandarin Oriental. For PR News Example: About MAG Group: Founded in 1978, MAG Group has established itself as a leader in luxury real estate with a $25 billion portfolio of developments and communities. The company's 45-year track record includes successful developments across the UAE and internationally. The Keturah brand, launched in 2022, has rapidly positioned itself as a leader in luxury real estate with a $5 billion asset portfolio. STATUS: Ready for implementation across all A Kit documents